More often than not, you hear the term “SEO friendly website” or “SEO friendly.” You may wonder what it means for a website to be SEO friendly, and how it can impact your business. An SEO friendly website is a site that complies with Search Engine Optimization (SEO) best practice. For a website to be SEO friendly, it must meet up with certain conditions or criteria about SEO. And when all these conditions are satisfied, the site can be said to be SEO friendly.
In other words, an SEO friendly website is a website that search engines can crawl easily because they understand the site’s structure and content. Consequently, such a website will rank on the search engines.
Here are what make a website SEO friendly.
- Unique, Optimized Titles and Descriptions
Every page of the site must have a unique and optimized title and description. Optimized titles must be from 60 to 65 characters while the description must have not more than 150 characters.
Meanwhile, the titles and description must describe what the page is all about accurately without stuffing the keywords.
- Fast Website Speed
Search engines and users want web pages that load fast. Such websites are appealing to the search engine algorithms for ranking. Besides, SEO friendly websites will have more user interactions than sites that load slowly.
- Unique and Optimized Content
A website that is SEO friendly must have a unique and plagiarism-free content (not copied from other sites). All the pages of the website must have unique content that is useful to visitors. The content must be well-structured and optimized with the right keywords without stuffing the content with keywords to manipulate the algorithms.
- Related Images
An SEO friendly website is a site that has images that relate to the content on the web page. The images must be tagged and optimized for SEO purposes. Ensure that the images have the right size, filename, and alt texts. As a result, it will be easy for search engine bots to crawl and index.
- Meaningful Structure
An SEO friendly website must have a well laid-out structure. Usually, a web page should have a header, breadcrumb menu, page title (H1 tag), well-formatted text (segmented into short paragraphs with subheadings), the author information, and footer.
Your website must be SEO friendly to enjoy increased organic traffic to your website, brand credibility, online presence, and user-friendliness. Ultimately, an SEO friendly website will be able to generate more income.